Bob Evans

Art Direction & Design, Packaging, Social Media

Working with Bob Evans, a beloved Midwest household name, was an exciting opportunity to bring fresh creative thinking and strategic design to a brand with deep roots and loyal consumers. I worked across multiple projects, from evolving packaging to art directing photography for their existing "Bring Out the Bob" media campaign. My focus was on creating a more modern, engaging visual presence that connected with today’s consumers while still honoring the brand’s heritage. The work helped strengthen the brand’s overall look and feel, creating a more cohesive experience across retail and marketing touchpoints.